Real Estate Guru

In a year when home buyers and sellers demanded seasoned expertise and calm assurance, Phil Immel's exceptional real estate skills were more highly valued than ever. The respected agent, who's earned the name "The Real Estate Guru," was once again honored as Prudential California Realty Top Producer for Orange County.

Immel has been named the #1 Agent for eleven of the past twelve years. Since joining Prudential California Realty, he has always held the Chairman's Circle Diamond designation, placing him in the upper tier of the top 1% of Prudential agents in the country. Last year, he was made a Director of the company's new Luxury Properties Division.

A licensed real estate broker at age 19, Immel has spent his entire adult life building his skills in one field. He majored in Real Estate in the Business School at San Diego State University, and spent ten years in corporate management with Coldwell Banker. Along the way, he's developed a powerful ability to adapt to uncharted markets.

"While this particular down cycle is unique, it's the third major down market I've experienced," he says. "All the rules change. The definition of an effective property marketing strategy shifts. Pricing now demands pinpoint accuracy. Negotiation is influenced by a very different set of factors. People are aggressively seeking out very experienced, sure handed professionals capable of helping them make the right decisions. It's rewarding to be able to give my clients the solid guidance they need for a successful outcome."

Immel's guru-level expertise is especially valuable when representing his many celebrity clients. His point of contact in these cases is often a lawyer or business manager who has very complex questions about the market.

A number of media contacts also view Immel as their go-to expert for real estate issues. He's a frequent guest expert on Fox News and KNX 1070 Radio, and writes blogs for the Orange County Register, Wall Street Journal, Forbes and Reuters. He has been dubbed the Voice of Real Estate.

Many of Immel's insights are available to anyone at his online knowledge center, www.RealEstateGuru.com. "I've always had a passion for teaching," he says. "Real estate is intimidating, and nobody tells you how to do it. On this site, I'm able to give people feedback they can trust."

Immel's offices are at 2 Ritz Carlton Drive @ Pacific Coast Highway in the Dana Point area. He may be contacted at (949) 249-2020 or online at http://www.immelteam.com or RealEstateGuru.com.

Orange County Register
http://prudential.freedomblogging.com/2009/05/05/phil-immel/97/